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產業與管理論壇 TSSCI

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篇名 由企業之創新管理觀點探討研究機構之技術移轉與新產品開發管理
卷期 16:1
並列篇名 Investigating Research Institute’s Technology Transfer and New Product Development Management from the Point of View of Corporate Innovation Management
作者 胡欣怡吳豐祥張午寧傅如彬
頁次 022-043
關鍵字 技術商業化技術移轉研究機構創新管理新產品開發commercializationtechnology transferresearch instituteinnovation managementnew product developmentTSSCI
出刊日期 201403

中文摘要

在競爭激烈、變動快速的環境中,企業必須不斷創新以建立優勢。我國產業以中小企業為主,研發人力與資源有限,需從外部引進新技術或進行共同開發,因此,研究機構對於協助企業提升創新能力更顯重要。然而,研究機構所開發的產品與技術,成功商業化的機率依然很低。本研究特別從「企業」創新管理的角度出發,期以更完整的思維探討研究機構之創新與研發成果商品化。研究中以工業技術研究院的研究計畫為對象,進行多重個案研究,並依市場、產品與技術、組織、技術移轉四個構面,探討各案例在新產品開發過程中之影響因素與作為。本研究針對研究機構所得之結論為:(1)研發團隊若能持續瞭解產業需求與市場變化,可提升新產品開發績效;(2)研發團隊若能開發應用彈性高且量產製程完備度高之技術產品,並深入瞭解其產業需求與管理驗證等相關法規,可提升新產品開發績效;(3)研究機構若能對新產品開發之計畫提供充裕的資源與支持,並選擇兼具技術專業與商業能力之領導人,除可塑造團隊良好之互動,亦能有效整合研發與行銷資源,提升新產品開發績效;(4)研發團隊若能持續瞭解開發技術之相關產業,考量廠商技術使用能力與認同度,選擇適當的承接者與技轉模式,並鼓勵團隊成員積極參與,可提升新產品開發績效。

英文摘要

In the environment with fierce competition and rapid technical change, the firms must constantly innovate to build up their competitive advantage. Since SMEs, the major players in Taiwan, have limited R&D personnel and resources and rely on the external resources for their introduction of new technologies and products. Therefore, the assistance from research institutes to help in new product development and enhance innovative capability is even more important. However, the commercialization strike-rate of the new products and new technologies developed by research institutes is still very low. This study aims to investigate the new product and new technology development of research institutes, especially from the perspective of corporate innovation management. Based on the four dimensions of market, technology and products, organization, and technology transfer, this work analyzes the process and key elements of new product development and new technology of four ITRI (Industrial Technology Research Institute) R&D projects. The main conclusions for research institutions obtained from this study are as following: 1. If the R&D team consistently monitors the industrial demands and market changes, the performance of new product developa ment will be enhanced; 2. If the R&D team develops the new products with high elastic application and complete the process of scale-up and manufacturing, and have thorough understanding towards the industrial demands and regulations, the performance of new product development will be enhanced; 3. If research institutes provide more sufficient resources and supports for the new products development projects and appoint R&D project leaders with capabilities of both technology and business, they will result in good interactive mode of the team members and effective integration of research, development and marketing resources, and enhance the performance of new product development; 4. If the R&D team have intensive knowledge about the industries, emphasize the capability of technological utilization, and choose the appropriate recipient firms and technology transfer mode, and meanwhile, encourage the R&D members to proactively participate in the technology transferring process, the performance of new product development will be enhanced.

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