某些病患常受烙印之苦，烙印存於日常生活中，且涉及社會人際的互動過程。媒體重製的刻板印象深深影響社會大眾的看法，甚至醫療專業人員，亦難脫錯誤刻板的認知，極可能成為施予烙印者之一。因此，專業人員對烙印的反省是非常重要的。本文將解析專業人員對病患的烙印及可能的連帶自我烙印，並提出專業人員的自我覺察，進而發展對抗烙印策略，而成為病患真正的代言人。

People who suffer from disease frequently experience disease-related stigmas. Stigma presents in daily life during normal human interactions. The stereotypes promoted by the media often impact public opinion significantly. Moreover, healthcare professionals may exacerbate stigmatization due to their misunderstanding of patients and their disease issues. Therefore, the reflection on stigma of healthcare professionals cannot be ignored. The present article illustrates the issue of stigmas held by healthcare professionals, their related stigmas, and their self-awareness. It is hoped that all healthcare professionals may cooperate to develop an anti-stigma strategy and to become true spokespersons for their patients.