篇名 | Determinants of Perceived Service Quality: An Empirical Investigation of Fitness and Recreational Facilities |
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卷期 | 12:3 |
作者 | Ronnie Cheung 、 Monde Woo |
頁次 | 363-370 |
關鍵字 | Properties 、 Recreational Facilities 、 Service Quality |
出刊日期 | 201609 |
DOI | 10.7903/cmr.12369 |
This study investigates fitness and recreational services using a quantitative approach. The findings of this study help property developers gain a better insight into facility management services and product offerings to improve customer experience. A critical review of literature focused on physical environment quality, outcome quality, and interaction quality from a consumer’s perspective. The quantitative study was based on a survey conducted with a sample of 75 respondents using a structured questionnaire. The results of this study enhance our understanding of the service quality dimensions with reference to recreational services provided in large residential areas of premium properties, which have a significant effect on purchase intention of consumers.