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中山管理評論 TSSCI
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| 篇名 | The Effects of Advertised Reference Price on Consumer Price Judgments in Online and Offline Retailing Environments |
|---|---|
| 卷期 | 13(特刊) |
| 作者 | Lii, Yuan-shuh 、 Tseng, Douglas L. P. |
| 頁次 | 105-123 |
| 關鍵字 | Online pricing 、 Online shopping 、 Reference-price advertisement 、 Exaggerated advertised reference price 、 Internet commerce 、 TSSCI |
| 出刊日期 | 2005 |
本卷期文章目次
- Asymmetric Reaction in the Taiwan Stock Market: Overreaction to Bad News and Underreaction to Good News / Lin, Mei-chen
- Examining Multiple Volatility and Co-movement States as Well as Beta Coefficients of International Stock Markets / Li, Leon Ming-yuan、Lin, William Hisou-wei
- The Quoting Behavior of a Specialist on the NYSE / Chiang, Min-hsien
- A Study on the Performance Evaluation of Taiwan' s Newly Reorganized Banks / Zhu, Dauw-song、Ho, Chien-ta、Lin, Li-hsia