篇名 | Pricing Model in Retailers |
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卷期 | 10:6 |
作者 | Konn, Tsutomu 、 Ishii, Hiroaki |
頁次 | 391-395 |
關鍵字 | Exponential function price setting 、 Linear function price setting 、 Optimal conditions 、 Optimal selling prices 、 Pricing model 、 Scopus 、 TSSCI |
出刊日期 | 200512 |
In retail trade, it is important to set up the price of goods. In an actual situation, the price is estimated by the cost and profit of the good. This paper proposes two solution methods of the optimum selling price maximizing the total sales. One is the linear function price setting model. The other is exponential function price setting model. An approximation curve is smoothed and one of two models is chosen from actual data of selling result.