文章詳目資料
Asia Pacific Management Review ScopusTSSCI
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| 篇名 | Trust, Satisfaction and Commitment--On Loyalty to International Retail Service Brands |
|---|---|
| 卷期 | 12:3 |
| 作者 | Lee, Kuan-yin 、 Huang, Hui-ling 、 Hsu, Yin-chiech |
| 頁次 | 161-169 |
| 關鍵字 | Brand trust 、 Brand satisfaction 、 Continuance commitment 、 Affective commitment 、 Advocacy loyalty 、 Repurchase loyalty 、 Scopus 、 TSSCI |
| 出刊日期 | 200706 |
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