文章詳目資料
Asia Pacific Management Review ScopusTSSCI
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| 篇名 | The Effects of Customer Relationship Management Practices and Multiple-Channels on Customer Loyalty in Financial Services |
|---|---|
| 卷期 | 12:3 |
| 作者 | Chen, Ja-shen 、 Ching, Russell K. H. |
| 頁次 | 171-179 |
| 關鍵字 | Customer relationship management 、 Customer loyalty 、 Multiple-channels 、 Information technology 、 Scopus 、 TSSCI |
| 出刊日期 | 200706 |
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