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篇名 少子女化趨勢下幼兒園經營之探討
卷期 80
並列篇名 A Discussion on Kindergarten Management under an Over-whelming of Shortage of Enrollment
作者 吳金香張茂源
頁次 120-137
關鍵字 幼兒園少子女化;幼兒園經營kindergartenbirth rate declinemanagement
出刊日期 201207

中文摘要

台灣當前社會,少子女化的現象已然成形,並嚴重衝擊著幼兒園的經營。本研究透過半結構式訪談,選定雲林縣、嘉義縣、嘉義市8所公私立幼兒園園長為訪談實施對象,探討少子女化趨勢下幼兒園所經營情形。獲致結論如下:1.建構完備的資源管理,2.形塑優質的課程設計,3.強化互動之服務行 銷;並提供以下建議:1.開發與運用社會資源,2.鼓勵辦學品質佳之幼兒園所擴大經營規模,3.強化社區與家長經營。達到永續經營之境地。

英文摘要

Contemporary Taiwan society is encountering with a sharp decline in birth rate. No children, no enrollment. This harsh phenomenon hit the management of kindergarten. This research under went the semi-construct interview which had focused on eight head-mistress in Yunlin County, Chiayi County and Chiayi City to recognize what's going in their operation under nowadays circumstance. The findings are as follows: to construct the well-organized resource management; to shape quality curriculum development; to strengthen interactive service marketing. The suggestions are: develop and induce social resource; encourage effective kindergartens to expand their size; reinforce communities and parental involvement. The ideal pattern is to build a sustainable entrepreneur model.

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