篇名 | 少子女化趨勢下幼兒園經營之探討 |
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卷期 | 80 |
並列篇名 | A Discussion on Kindergarten Management under an Over-whelming of Shortage of Enrollment |
作者 | 吳金香 、 張茂源 |
頁次 | 120-137 |
關鍵字 | 幼兒園 、 少子女化; 、 幼兒園經營 、 kindergarten 、 birth rate decline 、 management |
出刊日期 | 201207 |
台灣當前社會,少子女化的現象已然成形,並嚴重衝擊著幼兒園的經營。本研究透過半結構式訪談,選定雲林縣、嘉義縣、嘉義市8所公私立幼兒園園長為訪談實施對象,探討少子女化趨勢下幼兒園所經營情形。獲致結論如下:1.建構完備的資源管理,2.形塑優質的課程設計,3.強化互動之服務行 銷;並提供以下建議:1.開發與運用社會資源,2.鼓勵辦學品質佳之幼兒園所擴大經營規模,3.強化社區與家長經營。達到永續經營之境地。
Contemporary Taiwan society is encountering with a sharp decline in birth rate. No children, no enrollment. This harsh phenomenon hit the management of kindergarten. This research under went the semi-construct interview which had focused on eight head-mistress in Yunlin County, Chiayi County and Chiayi City to recognize what's going in their operation under nowadays circumstance. The findings are as follows: to construct the well-organized resource management; to shape quality curriculum development; to strengthen interactive service marketing. The suggestions are: develop and induce social resource; encourage effective kindergartens to expand their size; reinforce communities and parental involvement. The ideal pattern is to build a sustainable entrepreneur model.