本研究主要以國內美容休閒服務產業之醫護人員消費者為對象，主要在釐清醫護人員的年齡是否在美容休閒忠誠度上差異程度；其次是不同服務接觸時間干擾下，醫護人員年齡對消費者休閒忠誠度影響效果是
否會更顯著。經由584 份問卷以ANOVA 及迴歸分析進行驗證得知，醫護人員不同的年齡在美容休閒忠誠度動機上有顯著差異；另外在高服務接觸時間下，醫護人員年齡對美容休閒忠誠度動機正向影響更顯著。
因此本研究建議企業為了使消費者繼續保有忠誠度動機應妥善運用現有的消費者資訊，進行有效的「顧客關係管理」(Customer Relationship Management, CRM)，滿足不同年齡消費者之需求，重視與消費者的互動，並加強第一線員工的訓練以開創及維持客戶關係。

The purpose of this study was to look at our domestic Beauty Leisure service industry was two aspects: (1) To examine the healthcare providers’ age have any effect on the beauty leasure loyalty. (2) To analyze the significant effect on beauty leasure loyalty by age during different service periods.
After distributing 584 questionnaires and using the ANOVA, and Regression analysis to verify the results. The results showed that there was significant difference between beauty leisure loyalty based on their age. Another finding was under different service periods, healthcare providers’ age differences result in significant differences in their loyalty. Thus, the implication of this study are: (1) Consider the importance of building relationships with customers by providing service according to what
customers want to increase the customer’s repurchasing rate. (2) Perform high quality service for customers that surpass what customers expect. (3) Provide service time according to the customer’s demand and strengthen employee’s personnel service skills.