本研究的主要目的在探討性別與第三人效果認知的關係，並分析在中國大陸地區第三人效果與支持限制網路色情的關係。本研究採用問卷調查法，共訪問了867 位上海大學生。研究結果發現，無論男女受訪者都認為網路色情對自己的影響較小，對他人的影響較大。本研究也發現，女性比男性更傾向認為網路色情對自己及他人的影響較大。本研究的資料分析還顯示，受訪者認為網路色情對自己或他人的負面影響越大，越支持限制網路色情。

This study examines the effect of Internet pornography on college students from a third-person effect perspective. A survey of 867 college students in Shanghai shows that both male and female respondents believe Internet pornography has a greater negative influence on others than on themselves. Females are more likely than males to perceive that Internet pornography has a greater negative effect on themselves and others. Finally, both perceived effect on self and perceived effect on others were
significantly and positively related to support for restrictions of Internet pornography.