本研究之目的在於探討墾丁國家公園住宿服務現況，以提供擬訂國家公園事業住宿服務業管理辦法所需。研究內容包括現有住宿設施服務量、設備狀況、經營方式等市場現況，以及遊客投宿狀況、對住宿服務之滿意程度及民宿意願，進而綜合研判造成目前區內住宿服務軍賽不齊的成因，與建議未來規劃方向。

The study is a market analysis of lodging service in Kenting National Park. The lodging market capacity, service quality, and business operation were researched. Meanwhile, visitor's satisfaction with lodging service and pension service were also studied. The aggregated market data of lodging service would be useful for the planning of Kenting National Park lodging service management.