本文希瞭解海岸地區遊憩之活動種類、特性及環境偏好之情形，並以墾丁國家公園南灣海域實證之。研究方法以行爲觀察及遊客問卷調查及訪談。結果可知(1)旅遊特性以1~3日遊程、2~5人遊伴、自用汽車方式較普遍。(2)到南灣之原因以景觀美麗爲主。(3)對活動之體驗以接近大自然爲主。(4)滿意程度以實體因素即衛浴設備、交通便利、停車方便影響較大。(5)環境偏好在維持景觀方面多應加強。

The purpose of the present paper is to understand the categories, characteristics of recreational activities and environmental preference in the coastal regions through the detailed investigtion of Nanwan Sea Waters in the Ken-Ting National Park. The research methods include the behavior observation, questionnaire and interview for the tourists.Some results are drawn, (l)characteristics for traveling, 1-3 days' trip, 2-5 companions and use of small cars are quite common. (2)the main reason for traveling to Nanwan is its beautiful scenery (3)the experience of activities is to get close to the nature.(4)physical factors such as bathhouse facilities, transportation and parking convenience,have more influence on satisfaction, and (5)maintenance of scenery about environmental preference should be intensified