灣海運承攬運送業者日益增加，網路資訊透明化及取得容易，價格已 不再是託運人選擇運送人之唯一考量點，海運承攬運送業者如何將本 身之資源及能力，不斷的創造及建構出其物流價值，藉以獲得顧客最佳的滿 意度及支持度，將是海運承攬運送業者永續發展之關鍵所在。本研究旨在透 過專家問卷進行層級分析，用以探討海運承攬運送業的關鍵物流能力，經由 文獻回顧與專家訪談彙整出四大物流能力構面與16項物流能力屬性，研究 結果顯示海運承攬運送業的關鍵物流能力構面依序為「供應鏈整合」、「物流 服務品質」、「風險控管」及「行銷與顧客關係管理」；最關鍵的五項物流能力 屬性為「供應鏈夥伴之合作關係」、「物流人才專業化及良好服務態度」、「全 球化代理網絡之建立」、「物流標準作業程序建立」及「快速回應顧客需求」。

This study employs the analytic hierarchy process (AHP) method to determine the importance of various logistics capabilities for ocean freight forwarders. A three-level hierarchical structure with 4 logistics capability dimensions and 16 attributes is proposed and tested. The results indicate that “supply chain integration” is the most critical logistics capability dimension for ocean freight forwarders, followed by “logistics service quality”，“risk management”，and “marketing and customer relationship management” . Further，the five most important logistics capability attributes for ocean freight forwarders are “cooperative relationship among supply chain partners”，“professional logistics personnel and good service attitude”，“establishing global agency networks”， “establishing standard logistics operating procedures”，and “quick customer response”.