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新聞學研究 ScopusTSSCI

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篇名 新聞工作者的社會智能:再論記者與消息來源之互動
卷期 69
並列篇名 On News Reporter’s Social Intelligence
作者 臧國仁鍾蔚文楊怡珊
頁次 055-093
關鍵字 新聞記者消息來源互動社會智能專家知識新聞情境reportersnews sourcessocial intelligenceinteractionexpert knowledgenews contextScopusTSSCI
出刊日期 200110

中文摘要

本研究延績過去幾年對新聞專家生手研究之興趣,討論記者與消息 來源間的互動如何涉及自我與他人之間的社會智能(social intelligence),並以一九九七年六月發生之名作家「林清玄再婚」事件 為研究個案,探討首先獨家揭發此案的某媒體記者如何運用社會智能完 成採訪任務。 本研究以「自我/他人」與「認知/執行」兩個面向(四個象限) 為基本架構,分析該記者如何以過去交情獲林清玄之首肯接受訪問,次 則接受林之條件以「報喜訊(而非緋聞)」為新聞主轴進而取得林之信 賴甚至主動提供照片。然而在新聞寫作中,該記者一方面採取保護林的 立場委婉寫出事件真相,另方面則在字裡行間仔細推敲,向讀者暗示林 清玄欺編前妻且言行不一致的行徑。

英文摘要

In this paper, the concept of “social intelligence’’ was used to explain a reporter’s ability in executing his news assignment facing the pressure from news sources. In other words, the concept was referred to how a reporter develops the strategy, under the constraint from the context, to deal with all the challenges in news interviews. We used a news event, which drew close society-wide attention in July, 1997, as our case to closely examine how a senior reporter successfully received permission to talk to this famous writer who was involved in an extramarital scandal. The case was obviously not unique but popular and could easily be examined in the reporter’s daily routines. Simply put, a reporter has to clearly understand his/her own knowledge and experience for the assigned task, and in the meantime he or she needs to get familiar with the source’s background, needs, as well as the constraints from the context. That means, personal task, understanding of people’s needs, and context may be considered as the three important factors for the concept of social intelligence for the reporters.

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