本研究探討在匯流環境下，記者使用社群媒體的情形，包 括使用時間、在社群媒體上的活動、及記者對社群媒體對其工 作與專業影響的評價。本研究採問卷調查法，從台灣新聞記者 中成功訪問了1,099 位。研究發現：記者每天平均使用社群媒 體的時間約為101 分鐘；主要活動以查閱蒐集資訊為最多，維 繫新聞關係次之，參與大眾互動最少。本研究也援引創新傳佈 理論與媒介使用，試圖了解那些因素可以預測記者的社群媒體 使用行為。結果發現：年齡、性別、教育程度與工作地點均具 預測力。此外，研究也顯示，雖然記者認為社群媒體可以擴展 多元影響，但有超過七成記者認為大量使用社群網路素材會犧 牲新聞正確性及降低新聞品質。本研究也顯示，記者對社群媒 體呈現一種「既期待又怕受傷害」的矛盾情結。

This study investigate journalists’ use of social media and explores the impact of social media on their work. Results of a national survey of 1,099 Taiwanese reporters indicate that social media are frequently used by Taiwanese reporters to check information, find latest news, and to maintain relationships. Moreover, results indicate that journalists’ demographics and geographic location are significant predictors of their social media use behavior. The results also show that although a majority of reporters agree that social media allow them to promote their work and to communicate better with their audiences, they are worried that the new reporting tools have the potential to undermine journalistic values and their professional credibility.