篇名 | 後慈湖人員解說之趣味來源 |
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卷期 | 32:3 |
並列篇名 | Sources of Interestingness in Person Interpretation at Back-Cihu |
作者 | 董孟修 |
頁次 | 031-060 |
關鍵字 | 人員解說 、 趣味 、 後慈湖 、 內容分析 、 Person interpretation 、 Interestingness 、 Back Cihu 、 Content analysis 、 TSSCI |
出刊日期 | 201909 |
DOI | 10.6130/JORS.201909_32(3).0002 |
本研究旨在探討後慈湖人員解說趣味來源。藉由深度訪談及內容分析法,進行人員解說趣味可能的來源之蒐集與分析。本研究深度訪談48位受訪者,訪談內容經過嚴謹的內容分析可歸納出三個趣味來源構面:觀光資源、解說員及遊客。(1)觀光資源構面:包含自然資源與人造資源;(2)解說員構面:包含專業訓練與解說員特質;(3)遊客構面:包含遊客特質與夥伴特質。本研究並提出若干實務意涵與未來研究方向之建議,作為後慈湖觀光資源趣味氛圍的塑造,解說員培訓、運用與管理及遊客接待與服務的參考。
The purpose of this study attempts to explore the sources of interestingness in person interpretation at Back-Cihu. In-depth interviews with 48 respondents were conducted. Through content analysis, the study extracted three interestingness sources dimensions of person interpretation. They are tourism resources-related, narrator-related, and tourist-related. The tourism resources-related dimension includes natural resources and artificial resources. The narrator-related dimension involves professional training and personal traits. The tourist-related dimension contains tourist qualities and partner traits. Practical implications and future research directions are also proposed for creating an interesting atmosphere, training narrators, and servicing tourists.