日治時期，總督府推展一系列現代化制度，使臺灣逐漸脫離傳統，轉變為具有現代性意義的文明社會。臺灣許多城市在「市區改正」等計畫推動下，西式建築、公園、博物館、水源地、百貨公司等公共設施隨之湧現，構築成全新的地理樣貌。這樣新穎的都市景觀吸引許多日本官員、教師與畫家負笈來臺觀覽，在日本旅遊傳統體系中，旅人慣於在車站等觀光景點購買「繪葉書」，並蓋具紀念性質之「郵戳」，郵寄回鄉與家人分享旅遊的所見所聞，臺人也漸漸潛移默化。「繪葉書」與「郵戳」內容的取材，多以統治建設成果為大宗，當時美術名家也藉此為主題，透過圖像創作與媒介之流通讓更多人看見臺灣，諸如石川欽一郎（1871-1945）、小林松僲（1877-1946）、吉田初三郎（1884-1955）、鹽月桃甫（1886-1954）與鄉原古統（1887-1965）等藝壇重量級前輩畫家皆曾以此形式創作，作品多也取材自「臺灣新八景」、現代化建設等新式地景，成為記錄殖民地文化的方式之一。故本文以藝術史學的角度出發，透過繪葉書、郵戳、名所繪等視覺文化為研究材料，探討藝術家如何形塑與轉換都市新式地景之樣貌，並檢視創作者如何將地景經自身定義與解讀後如何詮釋不同意義。其次，透過符號學相關理論分析圖像中的現代化建設之意義，從中梳理臺北的現代生活，重新檢視日治時期臺灣美術發展的現代性意義與問題。

In Taiwan’s large-scale urban development, modernization equates to economic growth that is conducive to transforming what once was a traditional agricultural society into an industrial society. After the government had implemented the “Urban Improvement Plan”, modern establishments such as Western-style buildings, parks, museums, head-water points, department stores, etc., emerged in Taipei city. This novel landscape has captivated people’s attention and inspired many artists. Japanese tourists traditionally buy postcards with stamps at tourist attractions to commemorate their visit and send them back to their hometown to share their travel experiences with their families. The content of postcards and postmarks portrays urban development and modernization in Taiwan. Artists such as Ishikawa Kinichiro (1871-1945), Kobayashi Shousen (1877-1946), Yoshida Hatsusaburo (1884-1955), Shiotsuki Toho(1886-1954) and Koto Gohara (1887-1965) , etc, created art pictures with this form. They documented Taiwan by depicting Japan’s New Eight Views, modernization construction and new landscapes. My perspective of art history is to conduct a thorough examination of relevant images with postcards and postmarks. The purpose of this study is to analyze how artists drew new landscape formation in Taiwan city and related them to their works. Furthermore, I aim to use semiotics theory to illustrate the connection between modernized and civilized life in this research. The results seek to explain the images with modern elements and the development of the arts under Japanese colonial rule.