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1 |
Service Quality as Moderator in the Relationship between Experience and Value
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Kwok See Ying、Ahmad Jusoh、Zainab Khalifah
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Value
、
Experience
、
Service Quality
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2 |
Virtualization of Marketing
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Grzegorz Mazurek
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Virtual Organization
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Virtualization
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Marketing
、
Internet Marketing
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3 |
The Impact of Sponsorship Awareness in Low Involvement Settings
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Frances M Woodside、Jane Summers
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Sponsorship
、
Packaging
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Low Involvement
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Awareness
、
Grocery
、
IMC
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4 |
Tourists’ Perceptions of Group Package Tour Relative Parties’ Questionable Tour-Related Behaviors
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Cheng-Ling Tai
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Group Package Tour
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Questionable Behavior
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Tourists’ Perception
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5 |
The Overlooked Component in the Consumption of Counterfeit Luxury Brands Studies: Materialism - A Literature Review
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Viet-Dung Trinh、Ian Phau
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Materialism
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Counterfeit
、
Luxury
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